COOL ON THE GREEN
Dunning's secret to high-performance comfort on the course? COOLMAX® fiber
Apr 08, 2026
Fit, playability, and true performance — that’s the Dunning promise.
For 25 years, the storied golf apparel brand has been delighting players on and off the green with tops and bottoms that deliver superior comfort and fit. It’s no coincidence: Dunning crafts each and every garment with precision and care — down to the fibers that make up its fabrics. It's why the COOLMAX® brand and its parent, The LYCRA Company, have been collaborating with Dunning for the past decade, working hand-in-hand to bring the best fiber solutions to discerning consumers in beautiful, refined fabrics that improve the player experience.
Among Dunning’s most-loved offerings are its cool-and-dry polos and other breathable garments, and knit right into their DNA is COOLMAX® fiber, our sweat-wicking, moisture-management solution that keeps you cool in the heat.
This technical fiber quickly wicks moisture away from the body to the surface of the fabric where it can evaporate, allowing the wearer to sweat naturally without the feeling of wetness, and it’s proven essential to Dunning.
The brand has also adopted thermoregulating technologies from the THERMOLITE® brand, adding lightweight warmth to base layers and sweaters and serving the player experience across environments.
"We believe in selecting fibers for optimal performance. COOLMAX® fiber is a key ingredient in our polos and many other garments, providing the breathability and moisture wicking players need on the course. Our 10 years of partnership with The LYCRA Company show our mutual commitment to ever-evolving, ever-improving fabrics and garments."
Omar Jermaine
Creative director
Dunning
GOLF APPAREL, BUILT TO PERFORM
Featuring polos, T-shirts, mock necks, shrugs, and other styles, Dunning’s COOLMAX® brand range performs for golfers from day to night.
HOW THE COOLMAX® BRAND DELIVERS FOR BRANDS & MILLS
The COOLMAX® brand is an innovation engine and a partner in fabric and garment development. Our team of textile experts supports mills and brands with ideation and creation, finding the just-right solutions to solve consumer pain points. From design to production to branding at the point of sale, we’re all in on the success of your next collection.
Interested in partnering? Get in touch with our team.